Dutch Design Week recently took over most of Eindhoven and displayed what this tulip loving country has to offer anno 2015. Side by side, commercial super brands and new-kids exhibited new trends and renewed trends at various locations. Magazine Alter Ego spent a day at the Eindhoven Design Academy’s Graduation Show, and sought out af few interesting young guns.
…a familiarity with both traditional crafts and new production methods
The Graduation Show in the centre of Eindhoven was a popular event for all kinds of visitors. The graduates were around too, and enthusiastically elaborated on their designs and motivations. All projects on display were very well crafted, constructed and presented; revealing the academy’s approach to design with a hands-on attitude and a familiarity with both traditional crafts and new production methods.
has a diverse occupational history with industrial design, spanning from IKEA to Pedrita (an artisanal Portuguese studio). Her bachelor project IKEA LOCAL aims to employ the possibilities of industrial scale production to produce locally specific pieces of work.
Whilst working in Portugal, she was inspired by the way people occupied the streets in the afternoons and evenings, to design a modular bench system, able to adapt to any seating arrangement required.
explained how she always ends up sitting on the floor in front of the couch at home. This floor-sitting-preference led to the multifunctional carpet/chair WOBBLE-UP. The carpet can be transformed into a chair with a single folding gesture and provides an interesting, low, seating position.
It can be tilted left and right due to its bendable plastic structure, with a soothing ease somewhat similar to a rocking chair. The fabric patterns are hand embroidered and act as a comfort layer and graphic element.
has brought the Chinese tea tradition with her to the Netherlands, and designed the portable tea set MOSEY TEA. The set is delicately stacked and packed with a cloth and leather casing and a shoulder strap, containing every element needed to serve traditional, proper, Chinese tea for two.
3D printing, laser cutting and other contemporary production methods were present all over the exhibition. On top of that, a great deal of projects displayed a bold take om materials too.
This graduation show raised numerous essential questions on today’s design tasks, and left you certain there’s going to be plenty of clever hands and minds to provide answers.
Dutch Design Week 2015
featured image by Dutch Design Week, Sjoerd Eickmans